The Gemological Institute of America (GIA) created the first, and now globally accepted, standard for describing diamonds which is referred to as the ‘Four C’s of Diamonds’ – the measures of Color, Clarity, Cut and Carat Weight.  This is the universally accepted method for assessing the quality of a diamond, so that jewelers can communicate to customers exactly what they are about to purchase. All of these factors must be considered equally when comparing diamonds, but it is widely believed that more than any other factor; it is how the diamond is cut that will determine its defining characteristic.

View All